The Artichoke
PUBLICATION
The Artichoke, currently in its 3rd volume, is a student run publication from design to the printing, celebrating success stories at Scottsdale Community College. The expectation of The Artichoke is to showcase how SCC is at the forefront of skill building and real-world workforce development, and gives the opportunity to shine a spotlight on some outstanding student achievements. This magazine can also be used as a tool to show potential investors why they should care about Scottsdale Community College. By featuring specific programs, the Artichoke not only benefits the student who is being highlighted, but also speaks to the work of the staff members involved within a particular program, as well as how Scottsdale Community College holds itself to such high educational standards. Doing this should only further improve engagement and enrollment with students, as well as motivate and inspire the staff to continue to pour in to their students work and success.
SUCCESS FACTORS
In order for the publication to be successful, a checklist of all components must be established to ensure the magazine was ready in time to leave ample room for the print and publication to come to fruition. This meant ensuring assets were collected, designs are complete, and the magazine is compiled with a print ready file in a timely matter.
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Meet all time related deadlines during publication.
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The Artichoke staying consistent on brand with previous volumes.
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Completion and printing of the project on time.
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All articles edited and designed in a way to showcase success of students.
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All articles edited and designed to highlight program partners with SCC (Hyatt).
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Full magazine is designed and posted to an online format.
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Success in new students signing up for the Culinary program.
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Success in Alumni or parents of SCC students to donate and contribute to the future
success of SCC students.
THUMBNAILS AND SKETCHES
One of the many factors that lead to the success of The Artichoke was supported by balanced and engaging page layouts that were unique to each article that was featured in the publication.
COMPETITIVE ADVANTAGE
The Artichoke is unique because each volume showcases a specific program the school offers and highlights the schools dedication to workforce development as well as the success of the students who graduate from these program. The benefit of The Artichoke is to excite new students to chase their passions and have the desire to grow and succeed in life. Business's have been known to hire SCC students right out of programs offered.
